I named my fear Fred (and why you should too)


Hi Reader,

I’m excited to share my latest podcast episode with you! I recently sat down with Bernice McDonald, author of The Little Books of Courage series, for a deeply authentic and transformative conversation about what happens when we finally decide to stop letting other people define us.

Have you ever found yourself worrying about what everyone else thinks, to the point where you tamp down your own unique gifts? Bernice shares her powerful journey of breaking free from lifelong people-pleasing and transitioning from a hectic coaching career into a fulfilled author who helps women unlock their true potential.

In this episode, we explore:

  • The three critical questions to ask yourself when determining your true identity
  • How to handle workplace feedback and know when a judgment isn’t accurate
  • The “Fred” method: a brilliant psychological tool to humanize your fear and take back the driver’s seat of your life
  • What Bernice calls “strange jewels”—the ordinary, unique qualities we hide that are actually the keys to our success
  • How Bernice pivoted her book marketing strategy toward a core methodology to build a lasting impact

One of my favorite quotes from our conversation was: “Fear becomes not this thing that stops us in our tracks. It becomes a companion with us on our path.” Shifting your perspective to treat fear as a protective advisor rather than a roadblock will completely change how you approach your life and business.

Tune in here

🎧Listen on Podbean

📺Watch on YouTube

Curious to learn more about Bernice’s methodology? You can grab her books, including Brave Enough to Be Myself and Brave Enough to Let Go, on Amazon. You can also connect with her and test out her free AI-powered coaching tool at Tiny Brave Steps.

Best,

Kelly

P.S. If you enjoy the episode, I’d love if you could leave a review and share it with a friend or fellow business owner who needs to hear Bernice’s message today!

Hi, I’m Kelly Schuknecht

I specialize in helping authors promote and market their books with proven strategies and personalized support. Whether you’re just starting or looking to boost your current sales, my services are designed to make your book stand out in a crowded market. From coaching to promotional campaigns, I offer the tools you need for success.

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